Direct Response Marketer (Lead Nurturing, Direct Mail, Paid Social, Email)

J. Blanton is one of the fastest-growing residential home service companies in the country, and we’re on a mission to become the largest and most respected over the next 30 years. We believe our momentum and ambition will lead us to build a $500 million company within the next 20 years.

We are seeking a  Direct Response Marketer (Lead Nurturing, Direct Mail, Paid Social, Email)  who thrives on driving measurable growth across paid social channels and conversion funnels. This role focuses on campaign strategy, optimization, and attribution analysis to maximize ROAS and deliver qualified leads and conversions. The right candidate will combine creative testing with analytical rigor to turn ad spend into scalable performance.

What a Typical Day Looks Like :

• Start your morning by reviewing key metrics , appointment volume, cost per lead, and campaign lift across channels.
• Collaborate with our creative and data teams to refine the next wave of direct mail and digital ads.
• Optimize an ongoing Meta campaign by testing new copy angles or a fresh “Free Design Guide” offer.
• Check on CRM automations to ensure leads who didn’t book receive the right follow-up sequence.
• End your day presenting results and insights to leadership, highlighting what worked and what’s next in your testing roadmap.

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Qualifications

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Benefits