PPC Specialist (Costa Rica)

Job Description

This is a remote position.

Responsibilities :

• Develop and execute PPC campaigns across Google Ads, Facebook Ads, and Apple Ads to increase brand awareness, drive traffic, and generate leads and sales.
• Analyze campaign performance and make data-driven decisions to optimize campaigns for maximum ROI.
• Conduct keyword research, develop ad copy and creative, and manage bids to achieve campaign objectives.
• Monitor and report on campaign performance, identifying opportunities for improvement and implementing changes as needed.
• Collaborate with internal teams to ensure campaigns align with business objectives and brand messaging.
• Stay up-to-date with the latest trends and best practices in PPC advertising to maintain a competitive edge.

Work Conditions :

Requirements

Technical Requirements :

Minimum Technical Requirements

Power Backup

A reliable power backup that could sustain a minimum of 8 hours (full shift)

Examples :  Generators / / Solar Panels / / Portable power inverters etc. (UPS is not enough)

Internet Backup   (Secondary internet)

Jitter : below 10ms

Latency : below 160ms

Upload : minimum of 25mbps

Download :  minimum of 25mbps

Power and Internet Backup is a

MUST.

Requirements

Proven experience managing PPC campaigns across Google Ads and Facebook Ads. Strong analytical skills with the ability to analyze data, identify trends, and make data-driven decisions. Experience with keyword research, ad copywriting, bid management, and campaign optimization. Excellent communication skills, with the ability to collaborate with cross-functional teams and stakeholders. A strong understanding of PPC advertising best practices, industry trends, and emerging technologies. Google Ads and Facebook Ads certification preferred.