Job Title : Sr. Content Copywriter
Location : Remote | Latin America
Schedule : 9AM - 5PM Pacific Standard Time
Primary Responsibilities :
- Through the use of company and department practices and procedures, crafts content that captivates, informs and persuades. Includes SEO-rich titles, bullet points, product descriptions, and brand copy
- Partners with Data Analytics and Market Insights teams to identify top keywords and implement SEO best practices for optimized content
- Aligns content with the brand’s voice, tone, and messaging while considering Amazon’s content constraints
- Collaborates with Brand Managers, Content Managers, Graphic Designers, and other team members to manage project status, assignments, content updates, and resolve challenges
- Utilizes Asana for content requests, task management, and project oversight, ensuring clear timelines and quality control
- Audits and updates product listings to ensure accuracy and optimization, including product titles, bullet points, descriptions, pricing, and keywords
- Stay up-to-date with Amazon’s ranking algorithms, keyword optimization techniques, and content compliance guidelines
- Stays informed on Amazon policies, including Seller Central, Vendor Central, Style Guides, Category Specifics, and Amazon’s Legal and Compliance requirements, ensuring adherence to platform standards for best performance
- Discusses inconsistencies and recommends solutions with the manager to ensure alignment with client and company requirements
- Maintains or exceeds department-established performance standards
- Continues to learn and apply department Trainual subjects according to standards
- Other duties as assigned
Requirements
Four to seven (4-7) years of experience in copywriting, two (2) years of which are highly relevantExcellent working knowledge of persuasive writing with expertise in crafting engaging, SEO-driven content that resonates with Amazon shoppers and drives salesDemonstrates a strong understanding of department practices, procedures, and specialized functions. Applies good judgment in selecting methods and techniques for obtaining solutions to assigned clients and projectsAdvanced knowledge of eCommerce, Amazon SEO, and conversion copywriting techniquesExcellent project management skills with tools like AsanaExcellent communication skills, both verbal and written, demonstrating clarity and precisionProficiency in Microsoft Word, Excel, Google Sheets, Docs, or similar softwareAdvanced organizational skills with a proven ability to meet project deadlinesBenefits
Remote Work : Work from anywhere—our team is global, and we value work-life balance.Growth Opportunities : As a key player i you’ll have the chance to shape your role and grow with us.Innovative Culture : Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.As part of our recruitment process, all candidates will be kindly asked to agree to Lago’s Confidentiality and Non-Circumvention Agreement . This ensures a respectful and professional experience for everyone involved.